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Franchise Success
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Blockbusters often become part of franchises, which allows for the creation of entire universes. Viewers return to their favorite characters and stories, and studios are able to develop plots and characters over many years. This is evident in the examples of Harry Potter and The Avengers, which have achieved enormous popularity and financial success.
Social Issues
In recent years, many blockbusters have begun to address relevant social issues. Films like Black Panther and Star Wars: The Force Awakens raise questions of diversity and inclusion, reflecting modern society and its needs. This makes them not only entertaining, but also important from a social point of view.
